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Category: video marketing content

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The Video Adaptation of your Brand

One of my kids is reading Max Brooks’ World War Z, which reminded me of its awful movie adaptation.  To be clear, the film itself is not terrible.  Despite the genre-cliches and the ho-hum third act, it has enough moments to tolerate Brad Pitt doing Brad Pitt things. The problem for me was that I …

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video marketing content

What Are the Types of Video Marketing? Exploring Strategies and Approaches

Video marketing has emerged as one of the most effective and engaging forms of digital marketing in recent years. It involves the use of videos to promote products, services, brands, or ideas to a target audience. With the rise of video-sharing platforms and the increasing popularity of online video consumption, video marketing has become a …

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